Local Advertising - do you do it?

[wmfjones75]

I am wondering if it is worth it to place an ad in our high school (rural county - only one high school) football and cheerleading program. I know a lot of people just buy an ad for goodwill etc., but since I make some things very specific to the school and mascot; I thought it might be a good way to advertise. Folks love their football here. The price is $100/full page; $75 half page and $50 quarter page. My husband is a graphic designer so he caould make me an awesome ad.

Also, we have a small newpaper - more like a gossip rag - that everyone on the county reads (circ. 4500). A decent size ad (6" sqaure) would cost $99 for one run. Do you think that's worth it?

[mom2girls]

Originally Posted by Littlecansofbeans

Contact your local paper - I did and I had my interview yesterday and they are running the 'story' on July 31st.

And no pictures of me - woohoo! They are just pulling pictures from my website so that is great - that is why I am working on editting pictures right now....

congrats thats great Lorraine

[theresabuck]

Originally Posted by Littlecansofbeans

Contact your local paper - I did and I had my interview yesterday and they are running the 'story' on July 31st.

And no pictures of me - woohoo! They are just pulling pictures from my website so that is great - that is why I am working on editting pictures right now....

Wow, that is great. I hope it works out for you.

[geboraco@sbcglobal.net]

I wouldn't suggest doing the newspaper unless you are willing and able to pay for continuous ads over a period of time. One ad will not help for the most part. Repetition and exposure will help, but it would be a big investment.

I used to coordinate the advertising for a real estate firm. Some wanted to put money into one big ad and I had to say that that will not help. They would be better off running a smaller ad for a longer period of time. If you think about it, there are probably a couple r.e. agents in your area who advertise constantly and all over the place. These are the people that stay in your mind. If they only did one ad, you probably would not remember their name, let alone their phone number or website.

[bigmamaG]

I agree! I was a Account Executive for the Clipper Magazine for years. Longer the better

[unbrokendreamz]

Ive noticed that a bunch of people post on craigslist.com i have seen posts in the baby section and arts n crafts section

Originally Posted by wmfjones75

I am wondering if it is worth it to place an ad in our high school (rural county - only one high school) football and cheerleading program. I know a lot of people just buy an ad for goodwill etc., but since I make some things very specific to the school and mascot; I thought it might be a good way to advertise. Folks love their football here. The price is $100/full page; $75 half page and $50 quarter page. My husband is a graphic designer so he caould make me an awesome ad.

Also, we have a small newpaper - more like a gossip rag - that everyone on the county reads (circ. 4500). A decent size ad (6" sqaure) would cost $99 for one run. Do you think that's worth it?

[samezsilli]

I'm thinking of placing an ad in our local paper.. I have ads placed in the *common area* at the apartments we live in....